Trustworthy and Innovative Gambling Software Solutions by Inbet
Author: Inbet Games
One of my first key realisations was that launching an online casino doesn’t involve starting the entire thing from scratch. With the online casino landscape and the plethora of software providers available today, I didn’t have to navigate through all the hoops I thought I’d have to take care of.
Now, as a new online casino owner, you might feel as if you’re responsible for getting everything arranged – from creating games to arranging a gambling license for yourself. In my experience, this notion couldn’t be further from the truth. In fact, if you’ve got the right know-how and know who to reach out to, all you really have to do is get your casino platform up and running, and third-party software providers will take care of the rest.
What Are Casino Software Providers
Now, why am I placing such an emphasis on casino-related software providers? That’s because they make life so much simpler when it comes to supplementing and adding to your online casino. So, casino software providers essentially find common aspects in all online casinos and try to offer a general solution that can help all of them. For instance, every online casino needs:
- Table Games and Casino Games: These are the games your audience can indulge in, and each game is provided by a software provider.
- Certification And Auditing: With certification and auditing, you verify your casino to external authorities and show you’re legitimate.
- A Web Platform/Mobile App: Web apps and platforms allow players to easily access your casino.
- Affiliate Marketing (Optional): Affiliate marketing techniques increase your reach to a wider audience.
Each type of casino software provider offers separate value from the rest, and we can dive into exactly what they offer in the most popular cases.
Table Games And Casino Games
This kind of software solution is pretty self-explanatory. At the heart of every casino are its table and casino games, and every casino owner needs to find a way to integrate great games into their casino.
I will let this out there: only some online casinos need to refer to software providers to add games to their platforms. Some online casinos – particularly the ones that focus on the virtual gaming world, such as CS: GO, Dota, and TF2 – prefer to add original games since they can centre them around the theme they're going for (i.e. CS: Go-oriented games for CS: GO platforms, and so on). This way, they drive more traffic from their target audience.
However, if you’re a traditional online casino owner like me, you’ll probably want to get in touch with a third-party software provider that can add great games to your catalogue. In fact, you might as well refer to multiple software providers since each one brings in a different kind of value.
Examples of Table And Casino Game Providers
If you’re fretting over which ones to go for, here’s a small list of popular table game providers that produce some of the most popular casino games – both aesthetically and functionally.
- Evolution Gaming
- Playtech
- NetEnt
Personally, I’m a huge fan of Evolution Gaming since they’re the guys I went for when I first launched my casino. They’re comprehensive and aesthetic and offer fantastic value throughout.
Certification And Auditing
Any business involving the circulation, holding, and distribution of money is bound to come under a fair bit of scrutiny, and casino owners are no strangers to that. Trust me, the number of logistical hoops you’ll have to hop through will drive you bonkers if you don’t try to outsource that task.
Role And Benefits
And who do you outsource it to? Verified casino auditors who can lend you the proper certification, of course. In other words, software providers will audit your casino and make sure everything is in order before they can give you their stamp of approval. These third-party software providers work because they’re already well-versed in the legal and logistical aspects of launching a casino. Through their proven track record of endorsing the right casinos, they’ve gained a name for themselves as brands that can be trusted. With their stamp of approval, your customers will know there’s nothing shady behind the scenes, and they won’t hesitate to visit your platform!
Examples of Auditors
Here are a few examples of solutions that can help you out with the necessary paperwork. For me and my casino, eCOGRA was a lifesaver!
- eCOGRA
- iTech Labs
- GLI (Gaming Labs International)
Websites And Mobile Applications
Finally, if you’re going to board the automation bandwagon, you may as well get your website done through software providers as well. Certain vendors have been in the casino business long enough to know exactly what to integrate into a platform that’s in its infancy. After several instances of trying to launch a casino on my own, I finally realized that other providers probably had the necessary experience to help me out, and taking the entire burden on my own shoulders probably wasn’t the play.
Benefits
I quickly found that I made the right decision to get this job outsourced as well. When building your website, external software providers will include features you didn’t even think of. For instance, the guys I hired helped me figure out what my RTP of 98% meant and even included analytics for the RNGs on each game and information on returning players.
In most cases, you can have them include personal touches and details as well, as long as it doesn’t go against the general theme and goal of the casino.
Examples Of Web and App Developers
If you’re looking for reliable casino web and app developers, here are a few well-known names in the space.
- Playtech
- NetEnt
- Microgaming
You may have noticed that a few of these names have come up in the Table game providers as well. Some software providers offer a comprehensive package, so you don’t have to reach out to multiple names.
| Type of Provider | Brief Description | Examples |
|---|---|---|
| Table Games and Casino Games | Provides a variety of table and casino games for online platforms, focusing on aesthetics and functionality. Essential for traditional online casinos to integrate popular and engaging games. | Evolution Gaming, Playtech, NetEnt |
| Certification and Auditing | Offers auditing and certification services to ensure online casinos comply with legal and operational standards. They help in gaining trust by verifying the casino's fairness and security. | eCOGRA, iTech Labs, GLI (Gaming Labs International) |
| Websites and Mobile Applications | Specializes in developing websites and mobile apps for online casinos. These providers deliver platforms with integrated features, analytics, and user-friendly interfaces tailored to the needs of the casino. | Playtech, NetEnt, and Microgaming |
Final Thoughts
There are a lot of fantastic names that I may have missed in this guide, but the purpose was just to open your eyes to the endless possibilities emerging software solutions provide to online casinos. Hopefully, your casino will find a huge boost in its analytics once you integrate some of these solutions into it.